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service writer tips

In this clip from our Clear Counter Communications Series, Brian shares some sales icebreakers. What is the best part? Your auto repair shop Service Writer can use them to increase sales today! Service Advisors can make more sales when they employ these conversational icebreakers.

Sales icebreakers helped the service advisor get to know this customer.Sales Icebreakers Your Staff Need To Know!

Brian opens up the clip by sharing a sample Vehicle Forecast form from our documents library. This valuable phone script contains some great sales icebreakers that will start the conversation. Getting to know the customer and their vehicle is not as daunting as it may seem at first. See the ice breaker examples below and put them into practice.

Sample List of Sales Icebreakers

  1. How long have you owned your car or truck?
  2. Did you purchase your vehicle brand new or used?
  3. How long do you plan on keeping the vehicle?
  4. Do you have a particular mileage goal?
  5. Is regular vehicle maintenance important to you?
  6. Conversely, do you only get repairs done when absolutely necessary?
  7. Any additional thoughts you’d like to share?

These sales icebreakers make great conduits to earning the customer’s trust. For instance, they may answer Question #3, “until the wheels fall off”, “200,000 miles”, or “six more months until the lease is up”. This is a big help in letting the Service Advisor know how to care for that customer’s vehicle needs. Put these answers in your notes, and update them anytime the client comes in for service. Then watch their trust grow as they become regular, valued customers.

Learn More – Get Your FREE Strategy Session

Does your auto repair shop lack direction? Perhaps your business plan has stalled out, so you need an experienced automotive industry coach to help you. Then why not schedule a FREE business strategy session with Brian? You’ve got nothing to lose, so sign up today!