Sales Techniques
- Methods and resources to help educate the customer.
- Utilizing full system isolate, PARP, ECM, and analogies.
PARP
How can your auto repair service advisor sell more jobs? Brian and You Net Results members discuss a method to help automotive service advisors sharpen their phone skills and sell more repair jobs. One of the cornerstone teachings we stress is PARP: Prepare, Audit, Rehearse, Present.
Want to Sell More Repair Jobs? Learn From Tom Brady and Metallica (Really)
During the off season, as well as between games, NFL football superstar Tom Brady still trains and reviews game film. He is not required to, but he knows he has to in order to be the best. This is why Brady is a household name.Metallica is one of the biggest arena rock bands in the world, but they don’t just step on stage cold. They put in thousands of hours when they rehearse and write. They employ a crew of over 100 roadies, sound engineers, and lighting technicians, who also have to test everything over and over to make sure the show goes smoothly. Not to mention the pyrotechnics crew who ensure all of the fireworks, fire, and explosions are done safely and up to code.
Your auto repair staff is just like a group of star athletes and musicians. If your team wants to win big and sell more repair jobs, then they have to put in the time. This means writing phone and in-person scripts and role playing them repeatedly, until they can present them in their sleep! Soon, you will have more happy customers and more money in the bank. Practice makes perfect!
Ready For The Next Step? Book Your FREE Strategy Session!
Your auto repair shop lacks direction. Maybe your shop’s business plan has stalled out, and you aren’t meeting your goals. You need an experienced automotive industry coach to help you. Then why not schedule a FREE business strategy session with You Net Results guide Brian Gillis? You’ve got nothing to lose, so sign up today!
Sports – Gears and Teeth Discussion
- Three gears review
- What teeth are on each gear?
- 30,000 foot level to select your three gears
- PARP is 80% of what needs to happen during the Daily Ops
Daily Operations with Lane Assist – #5 Hexagon
- PARP
- Work Flow Plan
- Written SOPs
Mastering Your Results – all 6 Processes
Downloads
- Page 1 – PARP Exercise
- Page 2 – Notes page
- Page 3 – Notes page
- Page 4 – Notes page
- Page 5 – ECM Exercise
- Page 6 – Why Role Play
- Page 7 – Tell the Tale
- Page 8 – One Thing Exercise page 1
- Page 9 – One Thing Exercise page 2
- Page 10 – Full System Isolate Script
- Page 11 – PMI Sheet
- Page 12 – Additional Concerns Presentation Script page 1
- Page 13 – Additional Concerns Presentation Script page 2
- Page 14 – Gut Punch page 1
- Page 15 – Gut Punch page 2
- Page 16 – Feedback
Downloads
SOP Formation and Review
WOIT Discussion and Notes Formation and Review
SOP: Presenting The Repair #0538
“Presenting the Repair” Review
- Grow your confidence
- Control the conversation
- Voice and Gesture Enhancements
- PARP
- Stop Selling From Your Own Wallet
- Full System Isolate
- Additional Concerns
Downloads
Front Counter Six Series, Part 4: Prepare, Audit, Rehearse, Present
What is PARP? Discover what you need to know! Brian delivers a great message, Setting Yourself up for Success:- Prepare: What do you do to get the facts?
- Audit: What do you do to account for items?
- Rehearse: Do your rehearse? If not why not?
- Present: When you are prepared, audited, and rehearsed, you can present with conviction!
