What is the one thing that every successful auto repair shop has in common? All of them provide their customers with a detailed Preventive Maintenance Inspection form, or PMI. How important is this form? YNR Guide Brian Gillis discussed the ins and outs of the PMI with Service Advisors on a recent Advisor Results Academy meeting. Watch and learn how this vehicle “bill of health” makes a difference in cultivating repeat business. This form effectively helps customers budget and create a game plan for needed future repairs and services. See how it builds trust yet?
PMI – The Name of the Game
Preventive maintenance is the name of the game when it comes to making a vehicle last longer. Do your customers want proof of how thoroughly you have inspected their vehicle? Then you need to provide them with a detailed Preventive Maintenance Inspection form. In short, a PMI.
This gives them the peace of mind that your Technicians have gotten to closely know their vehicle, both inside and out. Your Mechanics and Service Writers will recommend the services that they would perform on it if it were their own. Your front of house staff can then confidently present and review this PMI form to customers. This gives them the chance to either sell customers additional repairs on the spot, or plan out a timeline for those services to be done in the future.
Ready For The Next Step? Book Your FREE Strategy Session!
Your independent auto repair shop lacks direction. Maybe your business plan has stalled out. You definitely are not meeting your goals for growth. You need an experienced automotive repair industry coach to help you! Then why not schedule a FREE business strategy session with You Net Results guide Brian Gills? You’ve got nothing to lose, so sign up today!
One of the many reasons that a customer may enter your shop is to ensure that their family vehicle is prepared for an upcoming road trip. Before heading out on vacation, it’s reassuring to know that your trusted independent repair shop has fully inspected your ride. After all, none of us want to end up on the side of the road, at the mercy of a potentially untrustworthy repair shop far from home. That is where this Action Flow Chart comes in. Having a thorough, customizable inspection form on hand for these customers is a life saver!
Your service writers and the trip inspection form could’ve helped him avoid this situation.
Inspection Form for Upcoming Trips
Brian starts the clip by introducing the inspection form to the group. He points out the spots in the document that can be personalized, then mentions that some shop owners prefer to color code the sections. One such owner chose to color code the tasks to indicate whether they were a front of house job, a back of house job, or both.
Brian runs through the list of under the hood, interior, and exterior items to check. We could easily forget many of these items without using the inspection form. For example, do your mechanics always check the spare tire? What about the trailer hitch wiring? If the customer will be pulling a trailer or camper, this is a must.
Technicians should perform a test drive for certain aspects. Specifically, when driving the vehicle, they should make sure the speedometer and the cruise control are working correctly.
After completing all 22 inspection points and taking any necessary actions, don’t forget to wipe off any potential handprints and return the vehicle clean.
Ready For The Next Step? Book Your FREE Strategy Session!
Your auto repair shop lacks direction. Maybe your business plan has stalled out, and you aren’t meeting your goals. You need an experienced automotive industry coach to help you. Then why not schedule a FREE business strategy session with You Net Results guide Brian Gills? You’ve got nothing to lose, so sign up today!
Does your auto repair shop charge for automotive inspections? If not, why not? Whether a customer needs a pre-trip check, a brake inspection, or a full vehicle inspection, your technician’s time and your service advisor’s time are worth charging for. Some shop owners have experienced customers taking advantage of them by getting a free inspection from your shop and getting the repair done at a rival shop! Others do not feel it is fair to charge for inspections. Still, others offer tiers of inspections, ranging from free to charging different amounts. This is a great discussion about the philosophy behind whether or not we should charge customers for inspections.
Automotive Inspections – Time Is Money
Jerry outlined the model featuring three levels of inspection: A basic inspection, which is free; a more thorough mid-level inspection for a nominal fee; and a thorough, complete inspection, costing more. His experience? Most people are willing to pay for the mid level vehicle inspection, rather than going for the free basic package. Bottom line: it is not fair to ask your technician to work for free, or for you to pay him or her when you are not being paid by the customer.
Pam joined the discussion, pointing this out from a Service Writer’s perspective. Customers understand there is value in our work. They come expecting to pay for it, or at least they should. If your Service Advisor explains the value of the inspection, customers will be happy to pay for it. If they are not receptive, the chances are that your front counter employee is not asking enough questions.
For example, if a customer says their Check Engine Light is on, your Service Writer should be asking if they have noticed any issues with the vehicle’s performance. If you don’t ask, there is a good chance your technicians may not know where to look for the problem. Then, when you fail to fix the issue, the customer will rightfully hold you accountable.
Scott makes the point that many of his older clients do not drive much, but will take a long trip once or twice a year to see family. They enter the shop, asking for a pre-trip inspection, and are happy to pay for it. That peace of mind is so valuable. Opening the hood for the inspection also creates opportunities to sell more work if necessary.
What Are Your Competitors Doing?
Fred added that his Service Writer recently called around to other shops, asking how much they charged for automotive inspections. He was surprised to know how high their fees were to inspect customers’ vehicles. Since the market is bearing it, he found it necessary to raise his own inspection fees.
Jerry gave an example of the basic inspection in action. His shop offers a free 15-minute visual “no wrench” inspection. From just a few minutes of eyeballing the engine and wheels, his technicians can recommend premium services such as a full brake inspection. Again, customers who come in and let us inspect their vehicles should expect to pay for our services ultimately. Obviously, if a more thorough brake inspection is in order, Jerry’s shop rolls the cost of the inspection into the repair charge.
Bottom line? Don’t give away free full vehicle automotive inspections. Many times, customers will take advantage of your generosity and get the work done elsewhere.
Ready For The Next Step? Book Your FREE Strategy Session!
Your auto repair shop lacks direction. Maybe your business plan has stalled out, and you aren’t meeting your goals. You need an experienced automotive industry coach to help you. Then why not schedule a FREE business strategy session with You Net Results guide Brian Gills? You’ve got nothing to lose, so sign up today!
PMI – The Name of the Game
Your independent auto repair shop lacks direction. Maybe your business plan has stalled out. You definitely are not meeting your goals for growth. You need an experienced automotive repair industry coach to help you! Then why not schedule a FREE business strategy session with You Net Results guide Brian Gills? You’ve got nothing to lose, so sign up today!
