Brian and YNR Member Andy read a passage from Gary Gunn’s book Turnaround Point – The Recipe for Going Broke. Are poor auto repair systems and processes leading to you ultimately shutting your doors? Read on for some tips to dig your shop out of the hole.

Going Broke Discussion – Is It Too Late?

Andy opens the clip reading an account of Larry, a shop owner who was definitely going broke. His shop was not open on Saturdays, and potential customers instead went to a competitor. He also required clients to set appointments for their repairs. The reason? He was worried that too many cars in the queue would cause chaos that his staff couldn’t handle.

Brian tags in to read the hard fact that the automotive industry has changed. You can’t require every customer to set appointments anymore. Limiting your potential business like that makes you a “no” company. If your customers do not get a “yes, today” answer from your service advisor, they will take their money elsewhere. A six day per week 7am-7pm schedule is a great idea to help open yourself up to new business by adding convenience. Besides, if you are worried about handling more customers, then maybe it is time to think about hiring more staff and examining your current systems and processes.

In addition to understaffing and delaying your customers, low parts margins and poor phone skills are factors in going broke. Leave no stone unturned, because your livelihood and your staff’s financial wellbeing, could depend on it.

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General Manager Duties & How-TOs #0305

• Identify the duties of our GM
• Identify the How-TOs to make it happen
• Create an accountability list of items for training and measurement of the duties

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Why Celebrating Your Business Wins is Important

As an auto repair shop owner, it’s easy to get caught up in the day-to-day and forget to take time to celebrate your successes. But it’s important to take time to reflect on and celebrate your wins, both big and small. Here’s why celebrating business wins is important.

4 Reasons To Highlight Your Wins

1. It keeps you motivated. When you constantly see the results of your hard work, it’ll help motivate you to keep working hard, striving for even more success. The little business wins deserve celebration, because it helps build a head of momentum. It will protect you against the little losses over time.
2. It helps you attract and retain top talent. If your employees feel like their successes are being recognized and celebrated, they’re more likely to stick around. Furthermore, high-quality applicants will see your business wins on social media. Then, they will look to you as the type of shop they would want to work for. Let people see what you do so well, and let them come to check it out for themselves.
3. It makes your customers happy. When your customers see that you’re celebrating your business wins, they’ll be happy for you. They’ll also be more likely to continue doing business with you. Furthermore, customers want to know their money goes to the best of the best. Showing your wins is a great way to signal that.
4. It strengthens your brand identity. By taking the time to celebrate your successes, you’re reinforcing what your brand stands for. This will help it to become even more recognizable and iconic.

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SOP Formation and Review

WOIT Discussion and Notes Formation and Review

Review of these Five Staff Sessions:

• STS – Staff Training Sessions SOP 205
• SBS – Staff Behavior Sessions SOP 206
• SPS – Staff Potential Sessions SOP 207
• SMS – Staff Mentoring Sessions SOP 208
• SOS – Staff One on One Session SOP 208-1

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